Rede Partners approached me to create an abstract, high-impact video summarizing their key achievements and data from the year. The objective was to present company statistics in a dynamic and engaging format that could be shared both internally and externally.
Client
Rede Partners
Year
2024
The project involved creating a motion graphics video that visually showcased Rede Partners' key statistics from the year, aimed at both internal stakeholders and external audiences. Using Adobe After Effects and Illustrator as the primary tools, I crafted a clean, abstract animation that brought the data to life with clarity and impact. The final video served as a dynamic recap of the firm's annual performance, blending design precision with engaging motion to effectively communicate results.
I was responsible for translating raw data into a smooth and visually compelling animation. This involved crafting a clear narrative flow, animating the content, and ensuring data accuracy in close collaboration with the client. I worked directly with Rede’s partners to align on tone, pace, and visual language.
The process began with my proposed concept and visual direction for the animation. Once the draft was presented, we entered a feedback cycle where adjustments were made based on partner input. This iterative workflow ensured alignment at every stage and a polished final result that accurately represented the firm’s annual performance.